All of the good reviews are old
Always check the good and the negative reviews, but remember that even the most glowing ones can’t be taken at face value.
“The date of a review is just as important as the review itself,” Brooklyn advises.
“A hotel may have stellar reviews, but if they’re all over six months old, something dramatic may have changed since then.”
And the opposite goes for negative reviews—pay attention to a sudden surge of recent ones. “If there was an issue five years ago and recent reviews are OK, then there is nothing to worry about,” says Rubinovaite.
“However, if you find several people complaining about the same problem over…the last few months, then it’s definitely a red flag that indicates that the hotel doesn’t care to improve their customer experience.”
